Being in SEO, having a myriad of tools to help you do your job is a must. Throughout my professional career, I have purchased and used numerous SEO tools. What has remained constant in my day-to-day life as a SEO consultant is SEMrush. Without a doubt, SEMrush has the largest and most comprehensive SEO data […]
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The Role of Content in SEO
About a month ago, I was invited to speak at the Melbourne SEO Meetup. At the request of the event organisers, I presented about the importance of content in SEO and provided some actionable tips on how to plan and execute content for websites. The presentation went well, there were lots of questions from the […]
Australia’s Ecommerce HTTPs Adoption Rate
My first blog post after a long hiatus, here we go. I thought it would be good to write about the HTTPs adoption rate among Australian based e-commerce websites. Background on HTTPs for SEO If you have not received the memo, Google has been encouraging websites to go secure by giving websites with HTTPs implemented […]
Recharged, Relaunched & Rebooted
The last 4 years have been awesome and time has certainly flown past…FAST! Between growing Bespoke and juggling with family commitments, this blog has been totally neglected. During this time, the blog has been hacked and recovered multiple times. The last blog post was September 5th 2013, for crying out loud. It was turning in […]
Links from Yellowpages are Unnatural According to Google
It was just a normal day at work. The day was going extremely well, ticked off a few things off the the to-do list, had a few giggles and a few wins. Clock ticked 5pm, about to pack up and leave and *ding* a notice about a recent reconsideration request for a client arrived in […]
Using the Google Keyword Planner for Keyword Research
It has been far too long since I posted anything useful on this blog, things has just been a little too hectic juggling time between family, work and leisure. If you haven’t already heard, Google are phasing out the much loved Google Keyword Tool in the coming months and encouraging the search community to use […]