Last week at the monthly SEO meetup in Melbourne, I was privileged to be invited to present and speak to a group of online marketers at the Honey Bar in South Melbourne. To keep it interesting and cover a range of tools, approaches and tips – I decided to cover the topic of competitor keyword […]
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Great Content F#$%ing Works…Seriously
Speak to anyone who knows a thing or two about SEO, 9 out of 10 times they will tell you that “Content is King”. Read any book about online marketing, visit any blog about search and read any article about content marketing, they all convey the same message – great content should be both engaging […]
[Live] SMX Sydney ’13 – Link Building Post Penguin
Speaker Profile: Name: Phil Ohren Company: Mindshare Twitter: @phillohren Google+: https://plus.google.com/111566730325766406864/posts Notes: Relationships is more than a <a> tag Penguin was designed to target webspam and not SEO – anyone hit by penguin was deemed to be spamming Penguin focused on 4 areas to decipher relationships Count over time Link source / Ease to obtain that […]
[Live] SMX Sydney ’13 – 10 Link Building Tools – How to use them to get links
Speaker Profile: Name: Paddy Moogan Company: Distilled Twitter: https://twitter.com/paddymoogan Google+: https://plus.google.com/104334957300160196129/posts Slides: http://www.slideshare.net/paddy_moogan/10-link-building-tools-paddy-moogan-smx-sydney Notes: Paddy is going to map out what the link building process would look like from end to end How to do it, how to report it and how to measure it, what tools to use Download his slides here: http://www.slideshare.net/paddy_moogan/10-link-building-tools-paddy-moogan-smx-sydney Use bidsketch to create […]
[Live] SMX Sydney ’13 – Programmatic Optimisation
Speaker Profile: Name: Bill Hunt Company: http://back-azimuth.com/ Twitter: @billhunt Google+: https://plus.google.com/102882782290769103406/posts Notes: Programmatic Optimisation is all about – Leverage templates, business rules and data structures to achieve optimisation scale and performance Always start with setting up Business Goals IBM catalog used to be block by spiders – WOW! Bill is showing examples of how be applied […]
[Live] SMX Sydney ’13 – 40 WordPress Tips: Security, Engagement, SEO & Performance
Speaker Profile: Name: Bastian Grimm Company: Grimm Digital Twitter: https://twitter.com/basgr Google+: https://plus.google.com/111367517659623076437/posts Notes: Things are officially kicking off It seems that there are a few people in the audience who have had their WordPress sites hacked Bastian runs Grimm Digital, Blue Fountain Group and Ads2People gdig.de/sydney1 for slide deck and links in the presso Bastian is […]