SEO is hard work – period! It is complicated and volatile, you never know when you will be negatively impacted by a Google update. Just yesterday Google’s Matt Cutts announced the release of Penguin 3. Read more about it at Search Engine Land. Weather report: Penguin data refresh coming today. 0.3% of English queries […]
Blog
Ecommerce SEO Best Practices for New Website Launch
Australia is going through a major ecommerce boom at the moment. More and more retailers are jumping on the bandwagon, pumping lots of $$$ in to the online retail sector. According Roy Morgan’s “The Digital Universe“: It’s stats like these that encourage businesses to have an online presence and sell their products/services online. Over the […]
Challenges of Enterprise SEO
Enterprise SEO is difficult, it is hard, tricky and political at times. That is best way to describe it in a nutshell. Speak to anyone working in SEO (agency side) who has had the privilege of working with big brands or enterprise level websites, they will pretty much share the same frustrations. That is why […]
The Very First Post
What do people usually write as their first blog post? I guess I’ll start with a little background on myself and why I’ve decided to start blogging. Who? My name is Jason, a Search Engine Optimisation practitioner based in Melbourne, Australia. I am currently working as a SEO Manager for a global media agency and […]