![[Live] SMX Sydney ’13 – 10 Link Building Tools – How to use them to get links](https://www.jasonmun.com/wp-content/uploads/2013/04/paddy-smx-sydney-13-150x150.jpg)
Speaker Profile:
Name: Paddy Moogan
Company: Distilled
Twitter: https://twitter.com/paddymoogan
Google+: https://plus.google.com/104334957300160196129/posts
Slides: http://www.slideshare.net/paddy_moogan/10-link-building-tools-paddy-moogan-smx-sydney
Notes:
- Paddy is going to map out what the link building process would look like from end to end
- How to do it, how to report it and how to measure it, what tools to use
- Download his slides here: http://www.slideshare.net/paddy_moogan/10-link-building-tools-paddy-moogan-smx-sydney
- Use bidsketch to create cool proposals to share with clients if you are a freelancer – create proposals in minutes
- Use it to sell link building
- Searchmetrics is an awesome tool to monitor status of link profile – it provides more visbility if you cannot get access to analytics during the pitch process
- You must start a link profile analysis before start building links
- Find what you and have and need before u kick off
- Tom Anthony’s Link Profiler tool is great to graph moz metrics for analysis
- Linkdetective categorises type of links – my favourite
- Project planning doesn’t get talked about enough in SEO
- Distilled uses Trello to plan SEO projects – share boards with clients and give them transparency
- Planscope is another project planning tool for workflow and time tracking
- Create content that deserves links
- Use Google related searches to gather content ideas
- Soolve.com scrapes ideas from multiple sources – this is definitely in my toolbox
- Quora can help with content creation greatly – ask a question on QUora about your content idea and let the community do the research for you
- Paddy likes using Odesk to get cheap resource for research
- Piktochart and Infogram to create infographics really quickly – use these to create a proof of concept. Test it and then invest with a proper designer.
- Tableau is great for quick visualisation by plugging in a data set
- Twitter Bootstrap is quick and easy way to knock a website together
- Paddy is getting in to some pretty advanced tech to create cool looking tools and interactive infographics
- Super scrollorama for scroll animation
- Broken link finder tool gets a mention www.brokenlinkbuilding.com
- URLopener.com atomatically opens up a list of URLs in the browser for link prospecting
- Linksy email finder to find a email of a person
- Scraper in Chrome can easily scrape URL list on a SERPs when link research and prospecting – time saving with 2 clicks scrape
- BuzzStream is the BEST outreach tool – it keep track of communication with bloggers/webmasters. Great for a large team of link builders
- Rapportive is great to provide information about a person and customise emails for outreach
- Text Expander in Mac allows shortcodes to pull in outreach templates loaded quickly
- Always follow up when you are link buidlign and outreaching
- Use Boomerang which is a GMail add-on to remind you with an email notification. Create canned responses to insert a template for easy customisation
- FOllowup.cc is a similar tool
- Link monitoring, you can use SEOtools for Excel, Mozscape API by SEOgadget, Buzzstream and Raven
- Linstant! Discovers new links immediately via email
Disclaimer:
Please excuse the typos, broken links, incomplete sentences, etc.