About a month ago, I was invited to speak at the Melbourne SEO Meetup. At the request of the event organisers, I presented about the importance of content in SEO and provided some actionable tips on how to plan and execute content for websites. The presentation went well, there were lots of questions from the […]
SEO
Links from Yellowpages are Unnatural According to Google
It was just a normal day at work. The day was going extremely well, ticked off a few things off the the to-do list, had a few giggles and a few wins. Clock ticked 5pm, about to pack up and leave and *ding* a notice about a recent reconsideration request for a client arrived in […]
Using the Google Keyword Planner for Keyword Research
It has been far too long since I posted anything useful on this blog, things has just been a little too hectic juggling time between family, work and leisure. If you haven’t already heard, Google are phasing out the much loved Google Keyword Tool in the coming months and encouraging the search community to use […]
Competitor Keyword Research for SEO for #seomeetup
Last week at the monthly SEO meetup in Melbourne, I was privileged to be invited to present and speak to a group of online marketers at the Honey Bar in South Melbourne. To keep it interesting and cover a range of tools, approaches and tips – I decided to cover the topic of competitor keyword […]
Great Content F#$%ing Works…Seriously
Speak to anyone who knows a thing or two about SEO, 9 out of 10 times they will tell you that “Content is King”. Read any book about online marketing, visit any blog about search and read any article about content marketing, they all convey the same message – great content should be both engaging […]
[Live] SMX Sydney ’13 – Link Building Post Penguin
Speaker Profile: Name: Phil Ohren Company: Mindshare Twitter: @phillohren Google+: https://plus.google.com/111566730325766406864/posts Notes: Relationships is more than a <a> tag Penguin was designed to target webspam and not SEO – anyone hit by penguin was deemed to be spamming Penguin focused on 4 areas to decipher relationships Count over time Link source / Ease to obtain that […]